Sure deodorant - SKY Cricket sponsorship 1000fps

  • Production: 'Sure' Cricket Sponsorship for BSkyB 2009
  • Director: Mark Holland
  • D O P: Tony May

A series of real models of the Sure 'tick' were made by Pirate in timber, aluminium and steel. Pirate then fired several elements such as water spray, sparks etc were at the models and filmed at high speed. The slowing down of the moving elemnts gives the feel of a change of scale, making the models seem larger. The shattering cricket ball was made in red ceramic by Pirate.